02 January, 2012

MAD MEN (and one woman)


In thinking about how to portray the many different levels and experiences Michael J. Lee Photography brings to the practice of Architectural Photography. We thought it would be best to do so with a photograph. Little did I realize how this exercise would force me to think inward about the many hats a small business owner wears on a daily basis. After conceptualizing the composition, the characters slowly emerged into view. One of the most important members and unsung heros is the Technician. There isn't a day that goes by where we are not problem solving and having a Technician on site. His knowledge and analytical mind gives the photographer the confidence to know what can be done (and what gets done later in Photo shop). 
Whether it's smoke signals, word of mouth, newsletters or social media, every business shares the need to reach that target audience. Having a savvy, industry insider, such as the Advertising/PR person is key. Constantly worrying about new business and continually rattling off ideas about how to grow business keeps this member of the team very busy. Though we are a little worried about his Face book addiction;)
Sometimes the most important person in any organization is the one who can listen. Human Resources therefore takes center stage as someone to bounce ideas off of and keep the companies moral compass in check. Not to mention, constantly reminding us to take our shoes off:)
Unique to this experience is the invaluable 16 years of Interior Design formally practiced by the Stylist. His commitment and willingness to test shoot/scout a project beforehand and his keen understanding of the Art and Architecture that surrounds every shot, gives him a shared vocabulary with those Architects, Designers and Builders. 

Of course every great business needs intelligent financial advice and sound accounting practices. That partner, (in life and in business) is my wife, Jennifer. A board certified and practicing CPA for the largest public accounting firm in the world and the very reason THIS works so well!


If you'd like to learn more about working with Michael J. Lee Photography or to meet with one of our team members, please contact Michael at 617 571-1395.

Warm Regards,

Michael J. Lee

1 comment:

Diane E. Main, GCT NorCal 2006 said...

I LOVE both of the pictures in this post.